ATV Bakery is a long-standing, family business that truly embodies the American dream. In the early 1900's, Paolo Alberti came to America from Palermo, Sicily and opened "Alberti's Bakery". For many years, "Alberti's" competed with two other Sicilian bakers; Tomasi and Vecchio. After some time, Paolo's son, Joe, decided to join forces and in 1941, ATV Bakery was born. Vecchio sold his stocks in the 50's and Tomasi retired in 2004, leaving the operations solely to the Albert family. Now, over seventy years and four generations later, we have been supplying our customers with the same, original-recipe, hearth-baked breads and rolls that Paolo brought over from Sicily, along with his dream.
With a very sacred and cherished history, our passion and quality in the Italian bakery business has only increased over time and we plan on keeping this historic part of Reading thriving for many years to come! We welcome you to join our baking family!