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Murray Financial Services

Murray Financial Services


140 Yellowstone Dr, Ste 100 Chico CA United States 95973

About Business

Paramount to the achievement of a successful investment experience is implementing a proper balance between the anxiety encountered during market downturns and the dilemma of over overexposure to risk amidst the euphoria of market expansions.


Successful relationships are built on a foundation of trust. My 18 years of experience in assisting clients manage the volatile landscape of investing has taught me the importance of understanding my clients separately and uniquely. The first step is a structured discovery meeting where we have a conversation which allows me to gain an understanding of what is important to you and for you to get to know me. Ultimately, thediscovery meeting serves to determine if your goals and objectives align with my wealth management philosophy and if we will move forward with the relationship.

Investor education has always been at the forefront of a successful investment experience. Understanding this, I take the time to educate my clients on how the capital markets work as well as the components of the markets they will be invested in. Coming from an understanding that circumstances change as lives and economies change, this education does not stop after the initial meeting. I strive to provide ongoing communication in order to equip my clients with the knowledge required for a positive investment experience. I will provide you with the knowledge you need t
*Understand your investment time horizon
*Set rate of return objectives
*Understand risk and establish your tolerance for risk.

A master craftsman would use several different tools, each with its own specific function, to construct one's dream home. Similarly, no one investment or asset class is apt to provide the best strategy to pursue one's financial goals and objectives. I provide each of my clients with a recommended strategy in which their portfolio is diversified across a range of asset classes. The recommendation of the proposed strategy takes into consideration that there is a direct relationship between risk and return. Understanding that, exposure to the various dimensions of risk is balanced against the investor's objectives, their toleranc e for risk and its associated volatility.

After the relationship between risk and return is understood and appropriate asset allocation has been chosen, the plan is implemented in a fee based investment account. The structure of implementing and maintaining the client portfolio in a fee based account, rather than a commission based account, allows for un-biased advice and greater transparency of associated costs.

The investment climate is constantly changing, making it essential to maintain a disciplined watch over my client's portfolios. Each portfolio is reviewed on a quarterly basis and necessary adjustments are made to keep the asset allocation in line with the predetermined goals and objectives. Additionally, I contact my clients several times each year to keep them up to date with the status of their portfolios and to keep informed of changes in their lives which would require an adjustment to the management of their portfolios.

No strategy assures success or protects against loss.

There is no guarantee that a diversified portfolio will enhance overall returns or outperform a non-diversified portfolio. Diversification does not protect against market risk.

Third party posts found on this profile do not reflect the views of LPL Financial and have not been reviewed by LPL Financial as to accuracy or completeness.

Securities and advisory services offered through LPL Financial a registered investment advisor, Member FINRA/SIPC www.finra.org and www.sipc.org

For a list of states in which I am/we are registered to do business, please visit Murrayfinancialservices.com.

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