P&B Outfitters is the first retail storefront of Pennington & Bailes, which has sold its clothing online for 10 years and has expanded into more than 100 men's specialty retail stores. It also offers clothing for women and children, including non-collegiate branded items. In addition to its own line, the store offers other brands, including Peter Millar, Costa Del Mar, Rainbow, Bird Dog Bay, True Flies, Moore & Giles, and Wm. Lamb & Son.
The Pennington & Bailes line includes collegiate-branded clothes featuring 35 universities. P&B Outfitters will offer items for visiting schools when they play the Florida Gators.