In 2012, RIRE became one of the first to open up shop in Sacramento’s East Sac Mercantile—an exciting new concept that gathers a collection of small businesses under one roof. Our first brick-and-mortar storefront offered guests a personal shopping experience filled with whimsy and fun in a 100 sq ft space. Within four months RIRE doubled it's space to 200 sq ft. And then again RIRE expanded it's space to 404 sq ft in November 2013. RIRE moved to it's own stand alone space in July 2014. Nestled in the heart of Sacramento's Midtown, RIRE's new space offers guests more variety and options. The midtown space is 700 sq ft and is located with many other fabulous boutiques. JOSIE, OWNER Josie is currently a student at California State University, Sacramento. She is enrolled in the Business program and has a dual concentration in Marketing and International Business. She enjoys video games, board games, cooking, and spending time with her two dogs (Crouton & Mamacita Rosalita) and milkshakes. Josie also likes to sing loudly with the radio and if she doesn't know the words, she makes them up.